Claire Gardner in

Claire Gardner

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Head of Marketing & Planning at A-Plan Insurance
📍 Gloucester, England, United Kingdom

Claire Gardner is the Head of Marketing & Planning at Howden Insurance, where she leads the creative, content, PR, and communications teams. With over 25 years in financial services, she has extensive experience in marketing strategy for a range of niche insurance products.

She is deeply invested in her companys culture and brand journey, expressing immense pride in her team and their collective achievements. Claire actively participates in company milestones, such as branch openings and awards ceremonies, showing a strong commitment to her organizations community and success.

Claire recently led the launch of Howdens first-ever national TV advert, overseeing the entire process from initial concept to final production.

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Experience
10 Years
Current Role
Head of Marketing & Planning
Job Level
Mid-senior
Location
Gloucester, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Claire cares about

Brand Storytelling
She spearheaded the creation and launch of Howden's first TV advert, taking it from concept to production, showcasing the company's narrative on a national stage.
Corporate Rebranding
She was an integral part of A-Plan's transition to Howden, expressing deep pride in the company's evolution and the team she works with.
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Career

Work history

11-2025
Head of Marketing & Planning
A-Plan Insurance
11-2022
Head of Marketing Communications and Brand, Consumer and Local Commercial
Howden Insurance Local UK
1-2020 - 11-2022
Brand and Marketing Manager
A-Plan Insurance
6-2017 - 1-2020
Marketing Business Partner - Specialist Personal Lines
Towergate Insurance
3-2015 - 3-2017
Marketing Business Partner - Zurich Personal Lines
Zurich Insurance plc
In the press

Media appearances

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Education
DipM
CIM and IDM
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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