Claude Waddington is the Managing Director and Principal Consultant at The Palindromic, specializing in pharma commercial strategy. Recognized as a top leadership voice in pharma digital strategy, he leverages AI and data to transform customer and employee experiences. People often describe him as analytical, creative, and adaptable. He holds degrees in Media, Visual Communications, and Psychology.
Claudes professional mission is deeply personal, driven by losing his father to cancer. This experience fuels his passion for using technology to create a more effective and empathetic healthcare system, a topic he has explored in his public writings on bias and patient journeys.
He is a frequent speaker and panelist at industry conferences, sharing his insights on AI and omnichannel engagement.
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