Claus Handberg in

Claus Handberg

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Global Digital Channel Director at BoConcept
📍 Vildbjerg, Central Denmark Region, Denmark

Claus Handberg is the Global Digital Channel Director at BoConcept, responsible for the companys digital foundation and global growth across 60+ markets. With over 25 years of experience at brands like LEGO Group and Bang & Olufsen, he specializes in omnichannel business, MarTech, and building high-end brand experiences. Colleagues describe him as dedicated, skilled, and open-minded.

Outside of his corporate role, Claus is passionate about effective communication. He is an author, speaker, and founder of Visus Publishing, where he shares his expertise on visual presentation techniques to help others move beyond boring presentations.

Unique fact: Claus wrote the book "Bryd rammen - Livet er for kort til kedelige præsentationer" (Break the Frame - Life is Too Short for Boring Presentations).

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Experience
27 Years
Current Role
Global Digital Channel Director
Job Level
Mid-senior
Location
Vildbjerg, Central Denmark Region, Denmark
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Claus cares about

Digital Transformation
He is leading BoConcept's ambitious digital transformation journey, focusing on strategies for customer experience innovation and balancing global direction with local relevance.
Omnichannel Strategy
His work involves transforming a luxury brand with physical retail and a franchise structure into a seamless omnichannel organization across 65 markets.
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Career

Work history

7-2023
Global Digital Channel Director
BoConcept
5-2020 - 7-2023
Head of Channels and Always-on Content
BoConcept
3-2019 - 5-2020
Digital Brand Manager
BoConcept
1-2012
Stifter - Livet er for kort til kedelige præsentationer
Visus Publishing
12-2017 - 2-2019
Director Content Management
LEGO Group
In the press

Media appearances

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Education
1999 - 2003
HD-A
Aarhus University
2007 - 2008
Education details unavailable
IAA
Education details unavailable
Rydhave Slots Ungdomsskole
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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