Clay Kilber

Energizer
DISC Type : I

Director | Strategy & Guest Experience at Caribou Coffee

Eden Prairie, Minnesota, United States

Overview

Clay Kilber is an executive leader specializing in business strategy, guest experience, and continuous improvement, currently at Caribou Coffee. With a background from the University of Wisconsin-Madison, he has a proven history of revitalizing business functions and driving process execution. Colleagues describe him as visionary, strategic, and innovative.

Personally, Clay is grounded in his faith and inspired by the people around him. He is a creative and strategic thinker who is driven by success. His interests include staying current with business insights from publications like the Harvard Business Review, reflecting a blend of personal development and professional curiosity.

He successfully revitalized the entire category management function for Lifetouchs school and preschool business lines.

Personality Overview

Full Of Energy

Big Picture Person

Imaginative

They are friendly, approachable and love to make new connections.  They are always positive and upbeat, so take their promises with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Guest Experience Strategy
His current role as Director of Strategy & Guest Experience at Caribou Coffee focuses on enhancing the customer journey and overall satisfaction.
Continuous Improvement
A core part of his professional headline and previous roles involves driving process standardization and operational efficiency across large organizations.
Team Empowerment
He publicly celebrates his team's hard work and dedication, showing he values creating a memorable and impactful employee experience.

Media Appearances

Clay Kilber – Director | Strategy & Guest Experience at Caribou Coffee (Org Chart). Featured in The Org

See Now

Work History

10-2025
Director | Strategy & Guest Experience at Caribou Coffee
4-2024 - 10-2025
Director | Strategy & Process Execution, US Retail at Caribou Coffee
9-2023 - 4-2024
Senior Director | Category Management at Lifetouch
8-2021 - 12-2023
Senior Director | Field Operations Support at Lifetouch
10-2019 - 8-2021
Director | Field Operations Support at Lifetouch

Education

2004 - 2008
B.A. from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 16 Location : Eden Prairie, Minnesota, United States Job Level : Mid-senior Designation : Director | Strategy & Guest Experience at Caribou Coffee
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Insights For Selling To Clay

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Talk about their team and how your product will help them do things better and easier
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Clay is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Clay

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Clay move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Clay take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Clay

Personality Compatibility


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