Craig Carter

Commander
DISC Type : D

Fractional COO at The Good Patch

Dallas-Fort Worth Metroplex, United States

Overview

Craig has no verified overview

Personality Overview

Impact-Driven

Very Quick

Candid & Clear

They are less concerned about the product and more about its potential impact.  They do not care very much about building rapport or relationships. They respond well to strong and respectful communication.

Topics They Care About

Craig has no verified topics they care about

Media Appearances

Craig has no verified media appearances

Work History

8-2025
Fractional COO at The Good Patch
6-2025
Fractional COO/CFO at Southern Scholar Socks
1-2024
Strategic Advisor / Fractional COO/CFO at Artefkt Watches
1-2024
Operating Partner / Strategic Advisor at Jack Mason
4-2013 - 1-2024
Co-Founder / CEO at Jack Mason

Education

1999 - 2001
Bachelor of Business from University of Louisiana Monroe

More Information

Social Presence :

Prographics :

Exp : 22 Location : Dallas-Fort Worth Metroplex, United States Job Level : Leadership Designation : Fractional COO at The Good Patch
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Insights For Selling To Craig

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Speak about competitive differentiation that your product offers

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Don't try too hard to forge relationships with them
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Craig is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Craig

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Craig move?

  • If convinced, they can reach decisions quite fast.
  • Can Craig take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Craig

Personality Compatibility


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