Daniel Wu

Enthusiast
DISC Type : i

Senior Originator- Energy Deal Structuring & Contract Origination at Southern California Edison (SCE)

Los Angeles, California, United States

Overview

Daniel is a Senior Originator at SCE with over 17 years of experience in energy markets, specializing in contract origination and negotiation. His expertise spans renewables, energy storage, and major power markets like CAISO and ERCOT. He holds an MBA from the University of Houston and a BBA from Texas McCombs.

He has a keen interest in financial markets and global business, likely keeping up with trends through publications such as the Financial Times. Given his Texas-based education, he may also follow collegiate sports, particularly teams from his alma maters in Austin and Houston.

Unique fact: Daniel has directly managed and optimized trading strategies for power generation portfolios exceeding 5, 000 MW in the Western US.

Personality Overview

Amiable & Agreeable

Optimistic

Story Driven

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Renewable Energy Procurement
He leads solicitations at SCE for renewable energy sources, including wind, solar, and combined solar with energy storage, focusing on contract origination.
Energy Market Analysis
His career is built on deep experience in financial and physical power markets, with specific expertise in CAISO, ERCOT, and the Pacific Northwest.
Complex Deal Structuring
His role focuses on structuring and negotiating large, complex energy transactions, from off-take agreements to amendments and new contracts.

Media Appearances

Daniel has no verified media appearances

Work History

9-2021
Senior Originator- Energy Deal Structuring & Contract Origination at Southern California Edison (SCE)
9-2014 - 9-2021
Senior Advisor-Power Marketing at Southern California Edison (SCE)
7-2011 - 8-2014
Renewables Trader - Renewable Resource Intergration at Southern California Edison (SCE)
6-2009 - 1-2010
Sr. Hourly Power Trader at Dynegy
5-2007 - 5-2009
West Hourly Power Trader at Calpine

Education

BBA from Texas McCombs School of Business
MBA from University of Houston, C.T. Bauer College of Business

More Information

Social Presence :

Prographics :

Exp : 18 Location : Los Angeles, California, United States Job Level : N/A Designation : Senior Originator- Energy Deal Structuring & Contract Origination at Southern California Edison (SCE)
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Insights For Selling To Daniel

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Compliment them about their personality if you get a chance
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively
  • Don’t ask too many questions in one go, weave them into the flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daniel is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Daniel

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Daniel move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Daniel take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Daniel

Personality Compatibility


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