Darek Maciolek

Visionary
DISC Type : Ds

CMO & CXO at BNP Paribas Bank Polska

Warsaw Metropolitan Area, Poland

Overview

Darek is the CMO & CXO at BNP Paribas Bank Polska, where he integrates marketing with customer experience to drive business results. He has executive education from Harvard and Stanford and is also the President of the Polish Advertising Organization (POR). Colleagues describe him as reliable, creative, and highly business-oriented.

Personality Overview

Objective Evaluator

Big Vision Person

Risk Tolerant

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Customer Experience
His integrated CMO & CXO role focuses on synergizing marketing and customer experience to build loyalty and react quickly to market changes.
Marketing Effectiveness
As President of POR, he champions initiatives like the Marketing Effectiveness Model to create a common language between marketing and executive boards.
Social Impact Campaigns
He has led numerous award-winning campaigns focused on social change and values like gender equality and sustainable development.

Media Appearances

Darek MacIolek – CMO & CXO at BNP Paribas Bank Polska. Featured in The Org

See Now

Work History

1-2025
CMO & CXO at BNP Paribas Bank Polska
7-2018 - 1-2025
Managing Director - CMO at BNP Paribas Bank Polska
6-2025
President at Polska Organizacja Reklamodawców
9-2023 - 6-2025
Member of the Management Board at Polska Organizacja Reklamodawców
9-2018
Member of The Supervisory Board at Fundacja BNP Paribas

Education

2025 - 2025
Executive Studies from Harvard Business School
2025 - 2025
Executive Education from Stanford University Graduate School of Business

More Information

Social Presence :

Prographics :

Exp : 7 Location : Warsaw Metropolitan Area, Poland Job Level : Leadership Designation : CMO & CXO at BNP Paribas Bank Polska
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Insights For Selling To Darek

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Darek is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Darek

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Darek move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Darek take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Darek

Personality Compatibility


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