DAVID ROSS MACIAS DIAZ
Login to view DISC.David Ross Macias Diaz serves as the Director General at Xebra Brands, where he is also a major shareholder. An alumnus of Tecnológico de Monterrey, his professional background includes independent business and environmental consulting. He is deeply involved in pioneering new agricultural and economic avenues in Mexico.
His activities demonstrate a strong passion for sustainability and circular economy principles. This is evidenced by his leadership of the ECO-TIRE REDIMx initiative and his professional interest in companies like The Goodyear Tire & Rubber Company, which aligns with his focus on industrial lifecycle management.
He is spearheading what is set to be the first federally compliant, large-scale agricultural agreement for cannabis cultivation in Mexico.
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