Dena Conner

Associate Director of Prospect Management Systems at Washington University

📍 St Louis, Missouri, United States

Dena Conner is a long-serving professional in higher education advancement, with over 30 years of experience at Washington University. She specializes in prospect management systems, data analysis, and non-profit management, leveraging her skills to enhance fundraising and alumni engagement. She studied at the University of Missouri-Saint Louis.

In 2023, Dena was recognized by Washington University for an impressive 30 years of service to the institution.

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Experience

31 Years

Current Role

Associate Director of Prospect Management Systems

Location

St Louis, Missouri, United States

Personality Overview

How Dena shows up

Communication Style

Decision Approach

Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Priorities

Topics Dena cares about

Higher Ed Fundraising

Her role centers on contributing to university fundraising and alumni engagement efforts by optimizing prospect management systems and enhancing donor relations.

Prospect Management

As an Associate Director in this field, she focuses on data management and strategic analysis to drive success within the university's advancement initiatives.

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Career

Work history

3-1993 - 3-2024

Associate Director of Prospect Management Systems

Washington University

In the press

Media appearances

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Education

Education details unavailable

University of Missouri-Saint Louis

Social presence

Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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How to run the call and the meeting
His cold-calling profile and exact script
How to write an email that lands
How to negotiate and close

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During a call or a meeting

Expect them to be slow and cautious, encourage them to ask more questions

DON'T

Don't push them too hard to make fast decisions, give them time

Be firm in your communication and stay in control

Reveal the full meeting playbookFree. 10 seconds.

When cold calling

Pattern Interrupt: Speaking in a slightly hesitant manner, and seeking their permission at the start through a negation can get you a chance.

Pace: Speak slightly fast, especially if you tend to be calm and confident. Sound like a ‘knows their domain’ person.

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When writing an email

Subject: Precise

Length of mail: Medium

Salutation: Yes (Something formal). Greeting: Yes (Say something formal/usual). Tone of words: Objective, informational. Bullet points: Recommended. Closing line: Logically summarize/ask. Complimentary close: Formal. Overall messaging: Focused on removing doubts

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Negotiating and closing

The secret to closing Dena fast: Adoption by others is very important to them, followed by confidence in ROI.

How fast will Dena move? They don't like to hasten, so their speed of decision-making may be slow.

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