Devantae Masaun in

Devantae Masaun

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Co-Founder / CEO at Deal Fuel
📍 London, England, United Kingdom

Devantae Masaun is the Co-Founder and CEO of Deal Fuel, a recruit-tech marketplace disrupting the sales hiring industry. A serial entrepreneur with multiple successful ventures, he specializes in building high-performance sales teams and scalable business models. Colleagues describe him as forward-thinking, talented, and possessing a strong work ethic, underpinned by his marketing education at Aston Business School.

Driven by a powerful vision to create a better life, Devantae uses his early career struggles as motivation. He is a firm believer in relentless hard work and perseverance, famously conceiving the idea for his primary company during his first real holiday after working 15-hour days for an entire year.

Unique fact: He recently participated in an exclusive fireside chat titled, "My story from rags to riches: Cold calling to running the worlds best marketplace for sales reps. "

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Experience
10 Years
Current Role
Co-Founder / CEO
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Devantae cares about

Recruitment Technology
He is actively disrupting the traditional sales recruitment industry with DealFuel, a marketplace designed to connect businesses with highly vetted, premium sales talent.
Entrepreneurial Mindset
A serial founder with multiple ventures, including an outsourced sales agency and a conversational AI tool, he embodies a "winners never quit" philosophy in his professional life.
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Career

Work history

1-2024
Co-Founder / CEO
Deal Fuel
9-2025
CEO (Acquired)
Hiresalesreps.io
9-2023
Founder
In & Outbound
11-2023 - 2-2024
Co-Founder (EXIT)
Autobound.co.uk
10-2021 - 9-2023
Enterprise Account Executive
AdAction
In the press

Media appearances

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Education
2016 - 2020
Marketing
Aston Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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