Diana Briceno

Go-getter
DISC Type : d

Director of demand Generation & ABM strategy at Centerbase

Plano, Texas, United States

Overview

Diana has no verified overview

Personality Overview

Challenger

Vision Oriented

Decisive

They care equally about the product and its potential impact.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Diana has no verified topics they care about

Media Appearances

Diana has no verified media appearances

Work History

8-2024
Director of demand Generation & ABM strategy at Centerbase
8-2024
Marketing Consultant at Centerbase
8-2021
Principal Marketing Manager, Product and GTM strategy at Intuit
8-2020 - 8-2024
Product Marketing Manager at Intuit
8-2018 - 7-2020
Senior Marketing Manager at Intuit

Education

Master of Business Administration (MBA) from MIT Sloan School of Management
Bachelor from Universidad Simón Bolívar

More Information

Social Presence :

Prographics :

Exp : 12 Location : Plano, Texas, United States Job Level : Mid-senior Designation : Director of demand Generation & ABM strategy at Centerbase
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Insights For Selling To Diana

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diana is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Diana

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Diana move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Diana take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Diana

Personality Compatibility


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