Diana W.

Inquirer
DISC Type : cd

Partner Non Executive Director at Cartessa Aesthetics

United States

Overview

Diana W. is a Non-Executive Partner at Cartessa Aesthetics, providing strategic direction in the medical aesthetics sector. Her background includes managing aesthetic devices for Candela Medical and clinical research at the National Skin Centre. She holds a Master of Science from Keio University.

She has a keen interest in the evolving philosophy of beauty, emphasizing preservation and skin intelligence over simple transformation. Her thinking explores the convergence of science, technology, and artistry within the aesthetics field, questioning modern beauty standards.

Unique fact: She believes aesthetic medicine is not about altering identity but about a "return" to ones natural self.

Personality Overview

Upfront

ROI Conscious

Hard To Convince

They care equally about the product and its potential impact.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Aesthetics Philosophy
Her posts explore the shift in beauty standards from transformation to preservation, skin intelligence, and longevity, questioning who truly defines beauty.
Healthcare Strategy
A core part of her expertise, focusing on strategic direction, market positioning, and long-term planning within the US aesthetic device sector.
Aesthetic Devices
Managed and coordinated various energy-based aesthetic device lines across Southeast Asia while at Candela Medical, indicating deep product knowledge.

Media Appearances

Diana has no verified media appearances

Work History

9-2019
Partner Non Executive Director at Cartessa Aesthetics
12-2010 - 8-2018
Regional Product Manager Aesthetic Devices at Candela Medical Asia Pacific
6-2004 - 12-2008
Clinical Research Associate at National Skin Centre Singapore

Education

2008 - 2010
Master of Science from Keio University (慶應義塾大学)
2000 - 2004
Bachelor of Science from National University of Singapore

More Information

Social Presence :

Prographics :

Exp : 18 Location : United States Job Level : Senior Designation : Partner Non Executive Director at Cartessa Aesthetics
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Insights For Selling To Diana

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Refer to testimonials from others in similar positions
  • Highlight the competitive differentiation of your product

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t expect them to change their mind quickly if they say no once
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diana is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Diana

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Diana move?

  • Their decision making speed is somewhere in the middle.
  • Can Diana take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Diana

Personality Compatibility


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