Dick Dijkstra in

Dick Dijkstra

Critic · DISC type C
Co-Chief Executive Officer at WeTransact
📍 Kropswolde, Groningen, Netherlands

Dick Dijkstra is the Co-CEO and Co-Founder of WeTransact, a company simplifying how ISVs sell on the Microsoft Marketplace. Leveraging his extensive experience from multiple leadership roles at Microsoft and Google, he is an expert in cloud ecosystems and GTM strategy. His mission is to solve technical challenges and improve time-to-value for partners.

He is passionate about making technology work correctly and enjoys connecting with others who share an interest in partnerships, automation, and technology. He thrives on creating solutions that provide tangible business value, transforming complex technical hurdles into enablers for growth and simplifying processes for SaaS companies.

Interesting fact: His bootstrapped startup, WeTransact, won Microsofts Partner of the Year award in France just 2. 5 years after its inception, a testament to his bet that marketplace automation could unlock serious value without VC funding.

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Experience
15 Years
Current Role
Co-Chief Executive Officer
Location
Kropswolde, Groningen, Netherlands
Personality Overview

How Dick shows up

Information Seeker
Critic
Negotiator

It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features. They like to take decisions independently and do not seek others' support often.

Priorities

Topics Dick cares about

Microsoft Marketplace
He co-founded WeTransact to help ISVs list, sell, and grow on the Microsoft Marketplace, leveraging his deep knowledge from over 8 years at Microsoft.
Go-to-Market Strategy
A core part of his work involves helping companies implement effective GTM strategies after listing their products to ensure they are transacted, not just transactable.
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Career

Work history

3-2024
Co-Chief Executive Officer
WeTransact
7-2020 - 12-2023
Principal Program Manager
Microsoft
9-2018 - 6-2020
Cloud Technology Partner Lead Northern Europe
Google
10-2016 - 8-2018
Cloud Business Manager
Google
2-2015 - 9-2016
Business Evangelist - DX Corp Azure Emerging
Microsoft
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2000 - 2004
Education details unavailable
Hanze
Education details unavailable
Nienoordcollege
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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