Dirk is an experienced marketing leader in the automotive industry, currently serving as the Head of Marketing Aftermarket at AUMOVIO. His career includes extensive leadership roles at Continental, focusing on aftermarket marketing, digitalization, and communications. He holds a degree in industrial engineering from the Karlsruhe Institute of Technology.
Dirk is an active participant in the marketing community, frequently speaking at industry events and participating in panel discussions on topics like MarTech and the future of marketing. He is passionate about combining marketing with digitalization to drive data-driven, internationally scalable initiatives and manage change.
He is leading the marketing efforts for AUMOVIO, a recent spin-off from Continental, managing trusted brands like ATE and VDO.
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