Dr. Jon Finn in

Dr. Jon Finn

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Member at Forbes Coaches Council
📍 London, England, United Kingdom

Dr. Jon Finn is the Director and Founder of the award-winning consultancy Tougher Minds and the creator of Human–AI Performance Psychology™. A two-time #1 bestselling author and member of the Forbes Coaches Council, he has guided over 20, 000 leaders in enhancing resilience and performance.

Jon applies his performance psychology expertise to sports, notably as the founder of Pre-Shot, a company developing products to improve golfers mental game. His academic background includes a PhD from the Carnegie School of Sport, reflecting a lifelong passion for athletic achievement.

He was part of the back-room staff when Scunthorpe United F. C. won the League One Championship title.

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Experience
11 Years
Current Role
Member
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Dr. cares about

Human-AI Performance
His work focuses on training the human brain to adapt to AI by concentrating on cognitive and creative tasks that technology cannot replace.
Habit Formation
He co-hosts a podcast and has authored books on the science of habit change, emphasizing that willpower is the key to behavioral transformation.
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Career

Work history

2-2022
Member
Forbes Coaches Council
3-2021
Forum member
The Productivity Institute
9-2010 - 9-2012
Haberdashers' Performance Psychology Fellow
Haberdashers' Monmouth Schools
8-2010
Director and Founder
Tougher Minds - Awarding-winning consultancy
7-2010
Director & Founder
Pre-Shot
In the press

Media appearances

Science-Based Skills To Help Your Teams Save Time And Build Better Habits. Featured in Forbes (Forbes Coaches Council)
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Executive Coaching Approaches Must Embrace That People Are Habitual. Featured in Forbes (Forbes Coaches Council)
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Education
2007 - 2015
Doctor of Philosophy (PhD)
Carnegie School of Sport, Leeds Beckett University
2004 - 2005
Master of Science (MSc)
The Manchester Metropolitan University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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