Dr. Oliver Francis Koch in

Dr. Oliver Francis Koch

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Director of Product Management at Google
📍 Zurich, Zurich, Switzerland

Dr. Oliver Francis Koch is a Director of Product Management at Google, leading monetization for YouTube Search, Feed, and GenAI Creatives. With a PhD and an MBA, his 15+ years of expertise is in growing digital marketplaces and leading product, engineering, and UX teams. Colleagues describe him as passionate and versatile.

Beyond his corporate role, he has a keen interest in fostering new ventures, demonstrated by his work on an entrepreneurship education project in Kurdistan. His academic research explores the psychology behind digital business models, including viral marketing, user privacy, and converting free users to premium subscribers.

He has co-authored multiple academic papers on how scarcity, personalization, and social proof affect online marketing campaigns.

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Experience
15 Years
Current Role
Director of Product Management
Job Level
Mid-senior
Location
Zurich, Zurich, Switzerland
Personality Overview

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Priorities

Topics Dr. cares about

YouTube Monetization
As Director of Product, he leads the product teams for YouTube Search and Feed Monetization, making it a central part of his professional focus.
Generative AI Creatives
His current role at Google includes leading all efforts for YouTube Ad Formats and GenAI Creatives, indicating a focus on cutting-edge advertising technology.
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Career

Work history

4-2025
Director of Product Management
Google
1-2021 - 4-2025
Group Product Manager for Formats, Creatives and YT Feed Surface Monetization, YouTube Ads
Google
1-2020 - 12-2020
Senior Product Manager Internationalization, Google Pay
Google
2-2017 - 1-2020
Senior Product Manager Ad Effectiveness & Optimization, YouTube Ads
Google
2-2016 - 2-2017
Product Manager Inventory Infrastructure & Pricing, Google Shopping Express Marketplace
Google
In the press

Media appearances

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Education
2013 - 2015
Master of Business Administration (MBA)
University of Toronto - Rotman School of Management
2013 - 2017
PhD
Technische Universität Darmstadt
2007 - 2012
Bachelor of Science (B.Sc.)
Technische Universität Darmstadt
Social presence
in
Behavioral profile

DISC profile (public)

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