Eduardo Pezzi is a consultant and educator with over 25 years of experience in data-driven marketing, business analytics, and artificial intelligence. He coordinates the MBA in Digital Marketing and AI at FSG and provides strategic consulting through Edupezzi Consultoria. His work focuses on applying data and AI to generate measurable business results.
He shows a keen interest in the intersection of different academic fields, having authored publications that connect anthropology and marketing to understand the customer experience in tourism. Eduardo also reflects on foundational business literature, demonstrating a passion for applying established theories to modern challenges.
He has co-authored academic articles exploring the links between anthropology and creating memorable tourism experiences.
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