Emily Serafin

Examiner
DISC Type : sc

Executive Vice President at The Neibart Group

Brooklyn, New York, United States

Overview

Emily Serafin is the Executive Vice President at The Neibart Group, specializing in public relations for the financial and professional services industries. She focuses on strategic media relations, CEO visibility, and thought leadership initiatives. Her communications career includes senior roles at ICR and Fleishman-Hillard, and she holds a degree in Music Education.

Emily has a strong appreciation for the arts, stemming from her original career as an orchestra teacher. She is also a passionate supporter of local artists and community-focused businesses, actively promoting ventures that benefit local economies and creators. This interest is reflected in her personal advocacy and support for grassroots enterprises.

She began her professional life as an orchestra teacher before transitioning into corporate public relations.

Personality Overview

Process Oriented

Overcautious

Late Adopter

Being observant comes to them naturally.  The only way to convince them is by showing them examples and ample proof. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Strategic Communications
Her entire career is focused on designing and executing strategic media relations, messaging, and thought leadership programs for prominent clients.
Financial Services PR
Has notable experience and a client roster focused on established and emerging firms within the financial and professional services sectors.
Executive Visibility
Specializes in building and executing comprehensive CEO visibility programs to enhance executive presence and influence in the media.

Media Appearances

Emily has no verified media appearances

Work History

2-2016
Executive Vice President at The Neibart Group
1-2015 - 1-2016
Vice President at ICR
9-2011 - 12-2014
Account Director at ICR Inc.
2008 - 2011
Account Supervisor at Fleishman-Hillard
2006 - 2008
Orchestra Teacher at Olathe Public Schools USD 233

Education

BME from University of Missouri-Kansas City

More Information

Social Presence :

Prographics :

Exp : 19 Location : Brooklyn, New York, United States Job Level : Leadership Designation : Executive Vice President at The Neibart Group
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Insights For Selling To Emily

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emily is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Emily

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Emily move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Emily take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Emily

Personality Compatibility


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