Erica Tillinghast in

Erica Tillinghast

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Vice President, Marketing at Precor
📍 Kenmore, Washington, United States

Erica Tillinghast is the Vice President of Marketing at Precor, where she leads a high-performing global team. With a career in fitness spanning nearly two decades and an MS in Exercise Science, she focuses on aligning brand and product messaging with a fierce focus on strategy, partnership, and results.

Erica is a passionate fitness and wellness advocate dedicated to empowering people through movement. She has a background as an internationally ranked athlete and enjoys coaching others to achieve their personal best. Her personal wellness routine includes running and red light therapy.

She was selected by IHRSA as one of 22 Rising Stars in the fitness industry in 2017.

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Experience
22 Years
Current Role
Vice President, Marketing
Job Level
Senior
Location
Kenmore, Washington, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Erica cares about

Holistic Fitness
Advocates for fitness operators to shift toward holistic offerings, stating that wellness and recovery are essential for member satisfaction and retention in today's market.
Customer-Centric Products
Emphasizes the importance of talking directly with exercisers and operators to build products inspired by their actual needs and create an optimal member experience.
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Career

Work history

4-2024
Vice President, Marketing
Precor
7-2023 - 4-2024
Director of Brand and Education
Precor
4-2021 - 7-2023
Director, Wellness Science and Programming
Precor
4-2021 - 6-2023
Director, Wellness Science and Programming at Peloton Commercial
Peloton Interactive
2-2014 - 4-2021
Global Education Manager
Precor
In the press

Media appearances

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Education
2011 - 2011
MS
PennWest California
2000 - 2004
BA
Whitman College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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