Erik Carlson is a seasoned ad tech sales leader, currently serving as Director of Sales at Permutive. With a BA in Journalism from the University of Wisconsin-Madison, he has extensive experience in programmatic and location-based marketing, leading sales teams and developing digital partnerships at companies like GroundTruth.
Outside of his professional life, Erik is an alumnus of the University of Wisconsin-Madison. His background and work managing territories in the Midwest and New England suggest a likely interest in college and professional sports from those regions, particularly his alma maters teams.
He leverages his journalism background to combine creative storytelling with data-driven strategies to enhance marketing performance.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
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