Erik Fritz

Founder and CEO at Plana Group

📍 Stockholm, Stockholm County, Sweden

Erik Fritz is the Founder and CEO of Webshark, a digital marketing agency specializing in SEO, Google Ads, and social media. He combines his dual academic background in Economics from the Stockholm School of Economics and a Master of Laws from Stockholm University to fuel business growth and innovation.

An entrepreneur at heart, Erik has a history of creating award-winning digital products. His ventures demonstrate a keen eye for market needs and platform-based solutions. In high school, he played on the varsity football team, indicating a longstanding interest in team sports and competition.

Erik won first place for "Digital Innovation of the Year" for creating Glorya, an app concept described as an "Uber for stylists."

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Experience

8 Years

Current Role

Founder and CEO

Job Level

Leadership

Location

Stockholm, Stockholm County, Sweden

Personality Overview

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Priorities

Topics Erik cares about

Digital Marketing

As the Founder and CEO of Webshark, he specializes in helping companies grow through data-driven SEO, Google Ads, and social media marketing.

Startup Growth

He has direct experience scaling new ventures, having rapidly grown a portfolio company at Disruptive Ventures and founded his own successful agency.

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Career

Work history

1-2018

Founder and CEO

Plana Group

In the press

Media appearances

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Education

2019 - 2022

Ekonomie kandidatexamen (ek.kand.)

Stockholm School of Economics

2017 - 2022

Master of Laws - LLM

Stockholm University

Social presence

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