Erik Groninger in

Erik Groninger

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Vice President of Sales at Sticky.io
📍 Tampa, Florida, United States

Erik Groninger is the Vice President of Sales at Sticky. io, where he has rapidly progressed through several leadership roles. He specializes in helping e-commerce brands maximize retention and increase order value. Colleagues describe him as a personable, motivating, and outstanding people manager. He is a graduate of Florida State University.

Outside of his direct role, Erik is an active voice in the sales community. He contributes to discussions on sales development and leadership, sharing his expertise on building and coaching successful teams. He maintains an interest in his alma mater, Florida State University.

He is a host and contributor to "The SDR Newsletter" podcast, where he discusses topics like hiring and managing sales development teams.

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Experience
9 Years
Current Role
Vice President of Sales
Job Level
Senior
Location
Tampa, Florida, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Erik cares about

Sales Development
As a podcast host on the topic and with deep experience in the field, he cares about building and coaching high-performing sales development teams.
Subscription Commerce
His work focuses on helping subscription-based businesses, like UrbanStems, reduce customer churn and increase lifetime value through an optimized user experience.
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Career

Work history

2-2025
Vice President of Sales
Sticky.io
8-2023 - 2-2025
Vice President, Sales Growth and Operations
Sticky.io
10-2021 - 9-2023
Vice President, Sales Development
Sticky.io
3-2021 - 10-2021
Sr. Director, Sales Development and Inside Sales
Sticky.io
8-2020 - 3-2021
Director, Sales Development and Inside Sales
Sticky.io
In the press

Media appearances

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Education
2011 - 2015
Bachelor of Science (B.S.)
Florida State University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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