Erik Nelson in

Erik Nelson

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Chief Executive Officer at Inventive-Group
📍 Mountain Home, Idaho, United States

As CEO of Inventive-Group, Erik Nelson leads a diverse portfolio of brands specializing in fishing gear, off-road tools, and towing accessories. With over eight years of CEO experience, he focuses on brand creation, marketing strategy, and innovative product development. He holds a Bachelor of Science from the University of Wisconsin-Eau Claire.

His company unites distinct brands like Fish Fighter Products and Razorback Offroad under a single commitment to in-house design and manufacturing.

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Experience
11 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
Mountain Home, Idaho, United States
Personality Overview

How Erik shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Erik cares about

In-house Manufacturing
He leads a group of brands that pride themselves on designing and manufacturing all their diverse products in-house, from fishing gear to off-road accessories.
Outdoor Product Innovation
His professional focus is on creating transformative product solutions for the outdoor recreation markets, including fishing and off-roading.
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Career

Work history

12-2024
Chief Executive Officer
Inventive-Group
8-2024 - 11-2024
Vice President
NeuQuality International Products 90
8-2017 - 12-2023
Chief Executive Officer
Outward Ag
9-2015 - 8-2017
GM Snowmobile and VP International Sales
Arctic Cat
9-2015
Vice President of International Sales
Arctic Cat
In the press

Media appearances

JM Search Recruits CEO for Inventive-Group. Featured in Hunt Scanlon Media
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Education
1993 - 1997
Bachelor of Science
University of Wisconsin-Eau Claire
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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