Eva Wang
Login to view DISC.Eva Wang is the Co-Founder of Zhiwai Culture, a marketing agency helping Western brands succeed in China. With over 15 years of experience, including a leadership role at Tencent, she specializes in platform-specific strategies for Xiaohongshu and Zhihu. She holds an MBA from the University of Technology Sydney and is certified in IELTS/TOEFL.
Outside of her primary marketing focus, Eva shows a keen interest in global economic trends and financial strategy. She actively engages with topics like wealth preservation and inheritance, particularly in the context of geopolitical uncertainty and a shifting global landscape, indicating a focus on long-term resilience and financial planning.
She has personally signed and managed over 1,500 top creators, including Olympic champion Lü Xiaojun and major sports influencer Liu Genghong.
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