Fernando De la Cueva in

Fernando De la Cueva

Login to view DISC.
Latam Sales Manager at ABL Srl
📍 Guadalajara, Mexico Metropolitan Area

Fernando de la Cueva is a sales leader with over 25 years of experience driving B2B growth for industrial and manufacturing firms in Latin America. A strategic and dedicated professional, he holds a Bachelor of Engineering from ITESO and excels in building commercial strategies and distributor networks to generate recurring revenue.

He grew regional revenue from $1M to $3M USD in 18 months, a 200% increase.

Read the full overview →
Experience
18 Years
Current Role
Latam Sales Manager
Location
Guadalajara, Mexico Metropolitan Area
Personality Overview

How Fernando shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Fernando cares about

LATAM Market Expansion
He specializes in helping industrial companies expand into Mexico and Latin America, having successfully launched operations in 6 new countries in a previous role.
B2B Sales Strategy
His career is focused on B2B sales in the industrial, food, and packaging sectors. He frequently posts about sales KPIs and management challenges.
+5 more topics Login to view topics
Career

Work history

1-2024 - 8-2026
Latam Sales Manager
ABL Srl
2-2024 - 5-2026
Sales Manager Latin America
ABL Srl
3-2020 - 1-2024
Gerente de ventas
HISPAK MEXICANA
7-2013 - 3-2023
Sales Manager
ProFlexo International Inc.
2-2012 - 6-2013
National Sales Manager
Top Cable www.topcable.com
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2-1989 - 11-1993
Bachelor of Engineering - BE
ITESO Universidad Jesuita de Guadalajara
2019 - 2020
Programa ThePowerMBA
thePower
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Fernando. Free, 10 seconds.