Fernando Richa in

Fernando Richa

Evaluator · DISC type CDS
Senior Director of Marketing at TruConnect
📍 Los Angeles Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
19 Years
Current Role
Senior Director of Marketing
Job Level
Senior
Location
Los Angeles Metropolitan Area, United States
Personality Overview

How Fernando shows up

Hard To Convince
Fast But Analytical
Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics Fernando cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2024
Senior Director of Marketing
TruConnect
9-2023 - 1-2024
Senior Director of Lifecycle
TruConnect
5-2022 - 8-2023
Senior Director of Lifecycle Marketing
Alo Moves
3-2021 - 5-2022
Director of Lifecycle Marketing
DAILYLOOK
6-2020 - 1-2021
Director of Growth
Fragrant Jewels
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2003 - 2004
MBA
Pontifícia Universidade Católica do Rio de Janeiro
2015 - 2016
Marketing Certificate
UCLA Extension - Custom Programs & Corporate Education
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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