Fran Pomares Granados

Questioner
DISC Type : c

Jefe marketing division en Würth España at Würth España S.A.

Greater Barcelona Metropolitan Area, Spain

Overview

Fran Pomares Granados is the Head of the Marketing Division at Würth España, a company where he has built a significant portion of his career. He has progressed internally through various roles, including Product Manager for Chemical Products and handling special orders, demonstrating a deep understanding of the companys product and sales cycles.

He has a consistent career history in product management and marketing, having also served as a Product Manager at Grovisa, S. A. before his long tenure at Würth.

Personality Overview

Price-Sensitive

Not Easily Convinced

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

B2B Marketing
His current role as Head of a marketing division at Würth España, a major B2B supplier, centers his focus on marketing strategies for industrial and professional clients.
Product Management
Possesses a strong background in product management from his time at both Würth España and Grovisa, S. A. , specifically managing chemical product lines.
Career Progression
His feed highlights his journey from team leader to division head within Würth España, showing an interest in professional growth and internal advancement.

Media Appearances

Fran has no verified media appearances

Work History

1-2025
Jefe marketing division en Würth España at Würth España S.A.
1-2025 - 3-2025
Jefe de marketing dividion en WÜRTH España at Würth España S.A.
7-2015 - 3-2025
Special orders GGCC/full service at Würth España S.A.
5-2015 - 7-2015
Product Manager at Grovisa, S.A.
8-2005 - 5-2015
Product Manager Chemical Products at Würth España S.A.

Education

Fran has no verified education history

More Information

Social Presence :

Prographics :

Exp : 28 Location : Greater Barcelona Metropolitan Area, Spain Job Level : N/A Designation : Jefe marketing division en Würth España at Würth España S.A.
URL has been copied!

Insights For Selling To Fran

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fran is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Fran

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Fran move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Fran take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Fran

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.