Francisco Luis Arrighi is the CEO of Forus S. A. , bringing over 27 years of industry experience, including a significant tenure at adidas. He rose internally from Chief Commercial Officer, leveraging his background in Business Administration from Universidad de Ciencias Empresariales y Sociales to drive the companys profitable growth and strategic direction.
Outside of his executive duties, Francisco maintains a strong interest in the strategies of leading global consumer brands and management insights from respected institutions. He is focused on digital transformation, customer-centric strategies, and expanding the companys brand portfolio into new segments like beauty and personal care.
He has been a key member of the Forus leadership team for over a decade, joining the company in 2013.
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