Francois Ajenstat

Go-getter
DISC Type : d

Venture Advisor at New Enterprise Associates (NEA)

Greater Seattle Area, United States

Overview

Francois Ajenstat is the Chief Product Officer at Tableau, a Salesforce company, where he leads the overall product strategy and portfolio. With a background from Microsoft and a degree from the University of Ottawa, colleagues describe him as a passionate, smart, and communicative leader focused on customer connection.

Before his focus on data analytics, he led Microsofts entire environmental sustainability strategy, a unique blend of corporate and environmental responsibility.

Personality Overview

Vision Oriented

Decisive

Challenger

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

AI in Analytics
He frequently speaks on democratizing analytics by integrating AI and machine learning to make data more accessible, predictive, and integrated into business workflows.
Fostering Data Culture
Advocates for data democratization, enabling all employees, not just specialists, to use data comfortably and confidently to make informed decisions.
Customer-Centric Products
His role emphasizes evangelizing products with customers and incorporating their direct feedback into the strategic vision and roadmap of the Tableau portfolio.

Media Appearances

Longtime Tableau exec Francois Ajenstat joins analytics company Amplitude as product chief. Featured in GeekWire

See Now

The Age of Data - Building Your Data Culture (Executive Conversations Episode 11). Featured in Salesforce

See Now

Work History

3-2024 - 11-2025
Venture Advisor at New Enterprise Associates (NEA)
11-2023 - 11-2025
Chief Product Officer at Amplitude
6-2023 - 11-2023
Chief Customer Officer, Tableau at Salesforce
8-2016 - 11-2023
Chief Product Officer at Tableau Software
1-2015 - 8-2016
Vice President, Product Management at Tableau Software

Education

1993 - 1997
Bachelors of Science from University of Ottawa

More Information

Social Presence :

Prographics :

Exp : 28 Location : Greater Seattle Area, United States Job Level : Leadership Designation : Venture Advisor at New Enterprise Associates (NEA)
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Insights For Selling To Francois

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Francois is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Francois

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Francois move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Francois take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Francois

Personality Compatibility


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