Frauke Rodeck in

Frauke Rodeck

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Head of E-Commerce Channel- and Shopmanagement at Fielmann Group
📍 Kiel, Schleswig-Holstein, Germany

Frauke Rodeck is the Head of E-Commerce Channel and Shopmanagement at Fielmann Group, where she drives digital transformation with a focus on omnichannel strategy. A graduate of Fachhochschule Kiel, she has dedicated her career to e-commerce, progressing through various leadership roles within Fielmann.

She is passionate about creating exceptional customer experiences across all channels. Frauke enjoys sharing her knowledge and has been a guest on multiple industry podcasts. She finds inspiration and happiness working in a beautifully designed environment.

Unique fact: Frauke is a recurring guest on prominent retail industry podcasts, including the RETAIL NXT and the K5 Commerce Cast.

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Current Role
Head of E-Commerce Channel- and Shopmanagement
Location
Kiel, Schleswig-Holstein, Germany
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Frauke cares about

Omnichannel Strategy
Her core focus is developing strategies that delight customers by seamlessly integrating the online and in-store shopping experience.
Future of Retail
She actively participates in shaping the retail conversation by attending and speaking at major industry events like K5 and RETAIL NXT.
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Career

Work history

3-2024
Head of E-Commerce Channel- and Shopmanagement
Fielmann Group
4-2023
Head of E-Commerce Channel Management
Fielmann Group
2-2022
Teamlead E-Commerce Channel Management D-A-CH
Fielmann Group
9-2021 - 2-2022
E-Commerce Channel-Managerin D-A-CH
Fielmann Group
4-2021 - 9-2021
Senior Produktmanager
Fielmann Group
In the press

Media appearances

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Education
1995 - 1998
Diplom-Kauffrau
Fachhochschule Kiel
1992 - 1995
Industriekauffrau
Lichtwer Pharma GmbH, Berlin
1991 - 1992
Staatlich geprüfte Wirtschaftsassistentin für Fremdsprachen und Touristik
Berufliche Schule am Ravensberg Kiel
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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