Frederick is a commercial director with over 20 years of experience in marketing and advertising. A graduate of Universidad Mariano Gálvez, he now leads commercial strategy at SISTASA, drawing inspiration from global audiovisual fairs to drive innovation and secure partnerships with the worlds largest technology manufacturers.
He is described as a passionate, creative, and highly competitive professional with a positive and cheerful attitude. His interest in major global media and technology companies reflects his professional dedication to tracking international trends and bringing cutting-edge ideas to his region.
Frederick was instrumental in launching the largest LED screen showroom in Central America, creating an interactive experience center for clients.
Read the full overview →They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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