Gabriela Onofre in

Gabriela Onofre

Sharpshooter · DISC type DC
CEO Grupo Publicis Brasil at Publicis Groupe Brasil
📍 São Paulo, São Paulo, Brazil

Gabriela Onofre is the CEO of Publicis Groupe Brasil, bringing over 25 years of marketing and innovation experience from leadership roles at P&G, Johnson & Johnson, and unico IDtech. A Food Engineer by training, she is known for building culturally relevant brands. Colleagues describe her as visionary, inspiring, and dedicated.

Driven by a passion for understanding people and solving their problems, Gabriela loves meeting new people and exploring different cultures. Her personal motto involves mixing logic with intuition. She co-authored "Mulheres do Marketing" (Women of Marketing), sharing insights from female executives to guide and inspire others in the field.

Interestingly, she began her career as a Food Engineer, a foundation that instilled a curiosity for how things work before she pivoted to marketing.

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Experience
27 Years
Current Role
CEO Grupo Publicis Brasil
Job Level
Leadership
Location
São Paulo, São Paulo, Brazil
Personality Overview

How Gabriela shows up

ROI Driven
Rigorous & Demanding
Precise But Practical

They prefer to be the ones controlling the conversation or defining the terms. They take a lot of pride in personal achievements. They respond better to strong and respectful interactions.

Priorities

Topics Gabriela cares about

Culturally Relevant Brands
Her career at P&G and J&J focused on building major brands, and a recent priority is acquiring companies that enhance the ability to build cultural relevance for clients.
Diversity and Inclusion
She actively posts about the importance of DEI, viewing it as a core component of changing corporate structures and fostering an environment of learning and courage.
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Career

Work history

8-2023
CEO Grupo Publicis Brasil
Publicis Groupe Brasil
2-2020
Advisor
ÁGUA NA CAIXA®
7-2019 - 7-2023
Chief Marketing Officer
unico IDtech
8-2015 - 5-2019
Senior Director of Global Marketing
Johnson & Johnson
7-2013 - 7-2015
Head of Marketing & Communications
Procter & Gamble
In the press

Media appearances

Gabriela Onofre, CEO do Publicis Groupe Brasil, conversou com o JRTrade sobre o .... Featured in Facebook (Jornal da Record)
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Gabriela Onofre, CEO do Publicis Groupe Brasil, conversou .... Featured in Instagram
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Education
1992 - 1997
Food Engineer
Universidade Estadual de Campinas
Digital Transformation Masterclass
Hyper Island
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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