George Latsis in

George Latsis

Evaluator · DISC type DSC
Vice President of Product, Segment and Content Marketing, Healthcare Strategy and Digital Solutions at Elevance Health
📍 Denver, Colorado, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
36 Years
Current Role
Vice President of Product, Segment and Content Marketing, Healthcare Strategy and Digital Solutions
Job Level
Senior
Location
Denver, Colorado, United States
Personality Overview

How George shows up

Quality Focused
Fast But Analytical
Thorough Evaluator

They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics George cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

6-2021
Vice President of Product, Segment and Content Marketing, Healthcare Strategy and Digital Solutions
Elevance Health
1-2019 - 6-2021
Senior Director GTM, MS Azure - Adobe Experience Cloud Global Alliance
Microsoft
1-2018 - 12-2020
Digital Transformation - Product Development Advisor
University of Michigan - Stephen M. Ross School of Business
2-2016 - 1-2019
Vice President, Digital Marketing Technologist
Iterate Digital Innovations Lab - a Marketo Partnership
2013 - 2016
Vice President, Digital Marketing Consumer Experience
Cinsay eCommerce Interactive Media Technology
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Master of Business Administration (M.B.A.)
University of Michigan - Stephen M. Ross School of Business
B.S.
University of Colorado Boulder
Social presence
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Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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