Gerard Van den Bogaart in

Gerard Van den Bogaart

Evaluator · DISC type CDS
Managing Director / Agency Owner at Referro
📍 Eindhoven, North Brabant, Netherlands

Gerard is the Managing Director and Agency Owner of Referro, a leading B2B marketing agency in the Netherlands. With a background in Business Economics from Tilburg University and extensive client-side experience, he blends strategic vision with execution to enhance sales and marketing effectiveness. Colleagues describe him as driven, insightful, and a great listener.

His professional path was unexpectedly shaped at university after his childhood dream of becoming a fighter pilot was crushed. A marketing professors simple definition of the field ignited a passion that led him from sales to becoming a B2B marketing leader, deeply involved in international collaboration through his work with BBN.

Unique fact: His entire marketing career was inspired by his professors definition of marketing: "everything a company can do to make sales the easiest job in the world! "

Read the full overview →
Experience
31 Years
Current Role
Managing Director / Agency Owner
Job Level
Mid-senior
Location
Eindhoven, North Brabant, Netherlands
Personality Overview

How Gerard shows up

Thorough Evaluator
Hard To Convince
Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Priorities

Topics Gerard cares about

B2B Marketing
As the owner of a specialized B2B marketing agency and a board member of BBN, The World's B2B Agency, his entire career is focused on this.
International Growth
He is heavily involved in BBN's global network and recently formed a strategic partnership with another agency to better support clients' international ambitions.
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Career

Work history

11-2013
Managing Director / Agency Owner
Referro
7-2021
Board Member
BBN - The World's B2B Agency
10-2013
Managing Director, Referro - BBN Netherlands
BBN - The World's B2B Agency
4-2006 - 11-2013
Manager Marketing and CRM B2B Benelux
E.ON
1-2001 - 3-2006
salesmanager Zakelijke Markt (BtoB)
NRE Energie BV
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1988 - 2004
Business Economics
Tilburg University
2006 - 2007
RCP
Beeckestijn Business School
1997 - 1999
Management Development - General Management
Start University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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