Gerard Van den Bogaart in

Gerard Van den Bogaart

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Managing Director / Agency Owner at Referro
📍 Eindhoven, North Brabant, Netherlands

Gerard is the Managing Director and Agency Owner of Referro, a leading B2B marketing agency in the Netherlands. With a background in Business Economics from Tilburg University and extensive client-side experience, he blends strategic vision with execution to enhance sales and marketing effectiveness. Colleagues describe him as driven, insightful, and a great listener.

His professional path was unexpectedly shaped at university after his childhood dream of becoming a fighter pilot was crushed. A marketing professors simple definition of the field ignited a passion that led him from sales to becoming a B2B marketing leader, deeply involved in international collaboration through his work with BBN.

Unique fact: His entire marketing career was inspired by his professors definition of marketing: "everything a company can do to make sales the easiest job in the world! "

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Experience
31 Years
Current Role
Managing Director / Agency Owner
Job Level
Mid-senior
Location
Eindhoven, North Brabant, Netherlands
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Gerard cares about

B2B Marketing
As the owner of a specialized B2B marketing agency and a board member of BBN, The World's B2B Agency, his entire career is focused on this.
International Growth
He is heavily involved in BBN's global network and recently formed a strategic partnership with another agency to better support clients' international ambitions.
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Career

Work history

11-2013
Managing Director / Agency Owner
Referro
7-2021
Board Member
BBN - The World's B2B Agency
10-2013
Managing Director, Referro - BBN Netherlands
BBN - The World's B2B Agency
4-2006 - 11-2013
Manager Marketing and CRM B2B Benelux
E.ON
1-2001 - 3-2006
salesmanager Zakelijke Markt (BtoB)
NRE Energie BV
In the press

Media appearances

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Education
1988 - 2004
Business Economics
Tilburg University
2006 - 2007
RCP
Beeckestijn Business School
1997 - 1999
Management Development - General Management
Start University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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