Greg Fullum in

Greg Fullum

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SVP, Director of Specialty Design & Storytelling at KeyBank
📍 New York City Metropolitan Area, United States

Greg Fullum is the SVP, Director of Specialty Design & Storytelling at KeyBank, where he leads a team that translates complex strategies into compelling narratives using AI and design. A graduate of Champlain College, he is often described by colleagues as a creative, collaborative, and analytical leader.

He is passionate about the practical application of AI, spending time deconstructing frameworks to make AI a more reliable professional tool. His certifications suggest an interest in different forms of content creation, including podcasting, as a way to share information and tell stories effectively.

Unique fact: Greg is a multi-award-winning designer, having received honors for his work on both a financial law application and a major corporate website.

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Experience
8 Years
Current Role
SVP, Director of Specialty Design & Storytelling
Job Level
Leadership
Location
New York City Metropolitan Area, United States
Personality Overview

How Greg shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Greg cares about

AI Prompting
Actively deconstructs and shares AI frameworks like COSTAR to help professionals get more reliable and predictable results from AI tools.
AI & Brand Trust
He is concerned with how poor AI implementation can actively damage the user experience and erode a company's brand trust.
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Career

Work history

4-2025
SVP, Director of Specialty Design & Storytelling
KeyBank
3-2024 - 8-2025
Director Marketing Design
Laurel Road
3-2021 - 3-2024
Creative Studio Director
Laurel Road
3-2019 - 3-2021
Design Manager
Laurel Road
7-2014 - 9-2014
UX/UI Designer & Front-End Developer
Youth Marimba Workshop
In the press

Media appearances

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Education
2006 - 2010
Bachelor’s Degree
Champlain College
2016 - 2016
Product Management
General Assembly
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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