Gurveer Singh

Questioner
DISC Type : c

Co-Founder & CEO at Certus AI

San Francisco Bay Area, United States

Overview

Gurveer is the 19-year-old Co-founder and CEO of Certus AI, a Y Combinator-backed startup replacing restaurant phone lines with voice AI. He has deep roots in hospitality, having grown up working in his familys restaurant chain, where he helped scale from one to eleven locations.

Originally from Cape Town, South Africa, Gurveer is a driven entrepreneur who started his first venture at 17. He is passionate about solving problems he has experienced firsthand and draws inspiration from business leaders like Rockefeller and Jeff Bezos for their tactical thinking and customer-centric approaches.

Unique fact: Gurveer was so obsessed with not missing calls at his familys restaurant that he used to carry the business hotline with him everywhere, including to school and the gym.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Restaurant Operations
Grew up in his family's restaurant business, personally experiencing the revenue loss from missed calls, which became the inspiration for founding Certus AI to solve this core operational issue.
Voice AI Technology
Is building Certus AI to be the "voice layer of the modern restaurant, " using AI to handle orders, reservations, and deliveries with 98. 6% accuracy to replace phone lines entirely.
Startup Growth
Believes in Y Combinator's advice to "go slow to go fast, " focusing intensely on product development to achieve rapid, sustainable growth, as demonstrated by Certus AI.

Media Appearances

Gurveer Singh, CEO, Certus AI: Voice agents that answer .... Featured in YouTube

See Now

Work History

5-2024
Co-Founder & CEO at Certus AI
1-2024 - 12-2024
Front of House Management & Growth at Tezz UK LTD
5-2023 - 4-2024
Co-Founder at Novak Media
3-2020 - 10-2022
Co-Founder at Community Action Claremont
3-2014 - 10-2021
Front of House Management & Growth at Punjab Restaurants

Education

6-2025 - 9-2025
S25 from Y Combinator

More Information

Social Presence :

Prographics :

Exp : 11 Location : San Francisco Bay Area, United States Job Level : Leadership Designation : Co-Founder & CEO at Certus AI
URL has been copied!

Insights For Selling To Gurveer

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gurveer is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Gurveer

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Gurveer move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Gurveer take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Gurveer

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.