Guy Paillard

Sharpshooter
DISC Type : CD

Non Executive Director at WiredWiFi

London, England, United Kingdom

Overview

Guy is a Non Executive Director at WiredWiFi, specializing in business development and digital transformation. His career highlights include leading the revitalization of fashion brand Fiorucci in Greater China and founding multiple marketing consultancies. Colleagues describe him as creative, strategic, responsible, and highly intelligent.

He views hospitality not just as an industry but as a personal philosophy of connection that has been a constant thread throughout his diverse career. He is interested in the emergence of exclusive, members-only clubs in London that focus on creating unique guest experiences.

Unique fact: Guy has a proven track record of doubling revenue within a year for a major fashion brand through strategic repositioning.

Personality Overview

Fast But Analytical

Precise But Practical

Rigorous & Demanding

They are not focused on building rapport and relationships.  They like to act fast and expect others to do the same. They are very proud of what they do.

Topics They Care About

Digital Transformation
His current role at WiredWiFi involves driving strategic partnerships and scalable solutions to support the digital transformation journeys of various companies.
Retail Innovation
He actively discusses the intersection of fashion, retail, and connectivity, and previously led retail strategy and technology for a major agency.
Customer Experience
His background includes designing over 600 bespoke experiences for high-net-worth clients and focusing on human-centered brand interactions.

Media Appearances

Guy has no verified media appearances

Work History

4-2024
Non Executive Director at WiredWiFi
2020
Founder & Managing Director at Exquise
3-2017 - 2-2019
Director, Retail Strategy & Technology - The Imaginators at Pico Plus
3-2009 - 4-2011
CEO at Fiorucci
9-2007 - 2-2009
VP Communication at CITIC Rising Star Travel Investment Co. Ltd.

Education

9-2023 - 8-2024
Master of Business Administration - MBA from Escuela Universitaria de Hotelería y Turismo de Sant Pol
1992 - 1995
Bachelor's degree from De Montfort University

More Information

Social Presence :

Prographics :

Exp : 11 Location : London, England, United Kingdom Job Level : Senior Designation : Non Executive Director at WiredWiFi
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Insights For Selling To Guy

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Refer to testimonials from well-known industry leaders
  • Hold your ground without indulging in one-upmanship

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Don’t take too much time in sending them information if they ask for any
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Guy is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Guy

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Guy move?

  • They can take decisions very fast if you manage to convince them.
  • Can Guy take some risk or not?

  • The risks don’t matter much to them.

You And Guy

Personality Compatibility


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