Guy Paillard in

Guy Paillard

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Non Executive Director at WiredWiFi
📍 London, England, United Kingdom

Guy is a Non Executive Director at WiredWiFi, specializing in business development and digital transformation. His career highlights include leading the revitalization of fashion brand Fiorucci in Greater China and founding multiple marketing consultancies. Colleagues describe him as creative, strategic, responsible, and highly intelligent.

He views hospitality not just as an industry but as a personal philosophy of connection that has been a constant thread throughout his diverse career. He is interested in the emergence of exclusive, members-only clubs in London that focus on creating unique guest experiences.

Unique fact: Guy has a proven track record of doubling revenue within a year for a major fashion brand through strategic repositioning.

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Experience
11 Years
Current Role
Non Executive Director
Job Level
Senior
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Guy cares about

Digital Transformation
His current role at WiredWiFi involves driving strategic partnerships and scalable solutions to support the digital transformation journeys of various companies.
Retail Innovation
He actively discusses the intersection of fashion, retail, and connectivity, and previously led retail strategy and technology for a major agency.
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Career

Work history

4-2024
Non Executive Director
WiredWiFi
2020
Founder & Managing Director
Exquise
3-2017 - 2-2019
Director, Retail Strategy & Technology - The Imaginators
Pico Plus
3-2009 - 4-2011
CEO
Fiorucci
9-2007 - 2-2009
VP Communication
CITIC Rising Star Travel Investment Co. Ltd.
In the press

Media appearances

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Education
9-2023 - 8-2024
Master of Business Administration - MBA
Escuela Universitaria de Hotelería y Turismo de Sant Pol
1992 - 1995
Bachelor's degree
De Montfort University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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