Heather Gustafson

Enthusiast
DISC Type : i

Sr. Marketing Director at Brookfield Residential

Katy, Texas, United States

Overview

Heather has no verified overview

Personality Overview

Story Driven

Optimistic

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They prefer to build relationships rather than staying totally transactional. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Heather has no verified topics they care about

Media Appearances

Heather has no verified media appearances

Work History

1-2025
Sr. Marketing Director at Brookfield Residential
6-2021 - 12-2024
Marketing Director at Brookfield Properties
8-2007 - 6-2021
Marketing Director at Newland Communities
4-2006 - 8-2007
Design Studio Manager at KB Home
8-2002 - 4-2006
Marketing Manager at KB Home

Education

1998 - 2002
BS from Trinity University
2022 - 2023
Education details unavailable from Katy Leadership

More Information

Social Presence :

Prographics :

Exp : 23 Location : Katy, Texas, United States Job Level : Senior Designation : Sr. Marketing Director at Brookfield Residential
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Give them the opportunity to lead the conversation where possible
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Heather

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Heather take some risk or not?

  • They can take some low-probability risks if needed.

You And Heather

Personality Compatibility


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