Holly Taylor in

Holly Taylor

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Nelnet at Full-time
📍 Kansas City Metropolitan Area, United States

Holly is the Director of Product Design at Nelnet, with a history of executing high-impact design initiatives. She led a national menu redesign for IHOP that quadrupled burger sales and spearheaded the launch of Oneida Cookware. She holds a B. F. A. from the University of Central Missouri and speaks on the financial impact of design.

Outside of work, Holly is a Certified Peer Counselor volunteer with Empower Work, an organization that supports people through difficult workplace issues. She has a lifelong passion for creativity, which began in childhood with intricate crafts and evolved throughout her career. She transitioned to freelance work for a time after becoming a parent.

As a child, she fell in love with making elaborate "Pen Pal" dolls out of embroidery thread and pens, designing custom outfits and hairstyles for each one.

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Experience
10 Years
Current Role
Nelnet
Location
Kansas City Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Holly cares about

Impactful Design
Her work has directly led to significant business results, such as quadrupling IHOP's burger sales, and she speaks publicly on the bottom-line financial impact of design.
Brand Strategy
She has led major branding initiatives, including the successful launch of the 85-item Oneida Cookware line and a complete rebrand of Vyne Dental to position it as a tech player.
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Career

Work history

Nelnet
Full-time
8-2017 - 5-2019
Senior Designer
Barkley
4-2016 - 7-2017
Brand Designer
Vyne Dental®
8-2015 - 4-2016
Freelance Designer
Freelance
9-2014 - 8-2015
Art Director
Spark* Creative Group, Inc.
In the press

Media appearances

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Education
2006 - 2010
B.F.A
University of Central Missouri
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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