Ido Padani in

Ido Padani

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VP of Growth at OVO
📍 London, England, United Kingdom

Ido Padani is an international executive and the VP of Growth at OVO, with an MBA from ESSEC Business School. His career spans leadership roles at Expedia, Quidco, and Marriott. He is also an entrepreneur, having founded a B2C rewards start-up, and is an investor in startups.

Ido is passionate about leveraging technology and strategic partnerships to create value in both B2B and B2C markets. He is driven by missions that have a positive impact, such as his current focus on promoting energy efficiency and zero-carbon living through his role at OVO.

Unique fact: Ido successfully established a consumer rewards start-up, Cashkum, from the ground up as its Chief Executive Officer.

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Experience
19 Years
Current Role
VP of Growth
Job Level
Senior
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Ido cares about

Revenue Generation
His career is defined by P&L responsibility and leadership in commercial roles focused on driving multimillion-pound growth.
Customer Loyalty
Has extensive experience building loyalty ecosystems through cashback, rewards, and partnership programs at Quidco, Expedia, and his own startup.
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Career

Work history

1-2023
VP of Growth
OVO
9-2020 - 1-2023
Chief Executive Officer
Cashkum
7-2016 - 9-2020
Chief Commercial Officer
Quidco
11-2013 - 7-2016
Senior Director, Expedia Partner Solutions and Business Development
Expedia, Inc.
6-2011 - 11-2013
Director, Partner Marketing - EMEA
Expedia, Inc.
In the press

Media appearances

OVO signals renewed focus on zero carbon living with two new executive appointments. Featured in OVO Company News
See now
OVO calls for end to industry greenwashing. Featured in Ethical Marketing News
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Education
2003 - 2005
Education details unavailable
Cornell University
2003 - 2005
MBA
ESSEC Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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