Isabel Chaparro
Login to view DISC.Isabel is the Marketing Manager at Banco Falabella, bringing over 22 years of experience in advertising, brand strategy, and team leadership. A Publicist from Universidad del Pacífico, she has held general manager and account director roles at top agencies like OQO, Simplicity, and JWT, managing major international brands.
Isabel is passionate about fostering the next generation of advertising professionals. She actively supports youth talent competitions and engages with academia by presenting case studies at universities. Her social posts often highlight long-term customer relationships and company milestones, showing a focus on loyalty and community.
She has served as a board director for both the Chilean Association of Advertising (ACHAP) and the Council for Self-Regulation and Advertising Ethics (CONAR).
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