J.P. Benjamins

Commander
DISC Type : D

Vice President - Product and Marketing at Briggs & Stratton

Greater Milwaukee, United States

Overview

J.P. has no verified overview

Personality Overview

Decisive

Candid & Clear

Strong-Willed

They prefer to move quickly, and expect the same from others.  They respond better to strong and respectful interactions. They like to stay in control of the negotiation or defining of the terms.

Topics They Care About

J.P. has no verified topics they care about

Media Appearances

J.P. has no verified media appearances

Work History

10-2025
Vice President - Product and Marketing at Briggs & Stratton
8-2024 - 10-2025
Sr Director of Product Management at The Master Lock Company
12-2022 - 9-2024
Director of Product Management at The Master Lock Company
1-2016 - 12-2020
Senior Product Manager at The Master Lock Company
1-2011 - 1-2016
Marketing Manager - NA Consumer Engines at Briggs & Stratton

Education

2001 - 2003
Masters of Business Administration (MBA) from Marquette University
1992 - 1997
BSME from Marquette University

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Milwaukee, United States Job Level : Senior Designation : Vice President - Product and Marketing at Briggs & Stratton
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Insights For Selling To J.P.

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Objectively showcase the impact that your product creates
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Avoid being too verbose
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with J.P. is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from J.P.

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will J.P. move?

  • If convinced, they can reach decisions quite fast.
  • Can J.P. take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And J.P.

Personality Compatibility


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