Jacqui LaBrooy is the Chief Executive Officer at Urban List, an executive leader with over 15 years of experience driving growth and cultural transformation in high-growth media businesses. A graduate of Deakin University, she is recognized for her commercial strategy and team leadership. People describe her as highly intelligent, motivated, and driven.
She thrives on turning creative energy into commercial momentum and is passionate about building cultures that empower people to do their best work. Her professional interests include major media houses like Hearst Magazines and Network 10, as well as luxury brands such as Gucci.
Unique fact: Jacqui believes most travel marketing is broken and spearheaded a data-driven report to urge brands to stop selling aesthetics and start telling better stories.
Read the full overview →They are not always relationship oriented. They prefer to be the ones controlling the conversation or defining the terms. More than the product, they care about the impact of the product.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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