James Averdieck in

James Averdieck

Examiner · DISC type cs
Founder at Spooners Desserts
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
19 Years
Current Role
Founder
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

How James shows up

Overcautious
Late Adopter
Unexpressive

The only way to convince them is by showing them examples and ample proof. They do not like taking risks at all and go for proven options in the end. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Priorities

Topics James cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

10-2024
Founder
Spooners Desserts
9-2023
Founder / CEO
The Coconut Collab
5-2014 - 2-2024
Managing Director
The Coconut Collab
1-2003 - 4-2011
Chief Executive Officer
Gü Puds
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1990 - 1993
Bachelor of Arts (B.A.)
Durham University
Education details unavailable
Uppingham School
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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