James Heike in

James Heike

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Sr. Director - CX Strategy & Insights at OneMagnify
📍 Detroit, Michigan, United States

James is the Sr. Director of CX Strategy & Insights at OneMagnify, leading a large cross-functional team to deliver marketing solutions for Ford Motor Company. An alumnus of the University of Michigan and The University of Chicago Booth School of Business, he has over 15 years of experience. Colleagues describe him as levelheaded, trustworthy, and detail-oriented.

Residing in the Detroit metropolitan area, James has a keen interest in the automotive industry. Outside of his professional life, his interests include Nintendo, indicating a passion for gaming. He is a family man with a wife and at least one son.

He once directed a coalition of OEMs to improve consumer outreach for the Takata airbag recall, increasing engagement by 21%.

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Experience
16 Years
Current Role
Sr. Director - CX Strategy & Insights
Job Level
Senior
Location
Detroit, Michigan, United States
Personality Overview

How James shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics James cares about

CX Strategy
His current role is dedicated to customer experience strategy, and he shares content on using the voice of the customer to create optimal experiences.
Data-Driven Solutions
His professional experience emphasizes a methodical, data-driven approach to problem-solving and marketing strategies.
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Career

Work history

12-2023
Sr. Director - CX Strategy & Insights
OneMagnify
6-2021 - 12-2023
Director - Strategy & Insights
OneMagnify
4-2019 - 6-2021
Sr. Manager - Strategy & Insights
OneMagnify
5-2018 - 4-2019
Category Manager
The Kraft Heinz Company
9-2016 - 5-2018
Marketing Manager, US Tequila
Beam Suntory
In the press

Media appearances

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Education
2014 - 2016
Master of Business Administration (MBA)
The University of Chicago Booth School of Business
2005 - 2009
Bachelor of Arts
University of Michigan
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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