Jason West in

Jason West

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Founder & Data Lead at in/Thread
📍 Greater Sydney Area, Australia

Jason West is the Founder and Data Lead at in/Thread, specializing in combining AI authority with social selling for B2B leaders. He leverages a background in Applied Statistics to transform digital connections into qualified pipelines. People who have worked with him describe him as smart, genuine, pragmatic, and results-driven.

Based on his activity, Jason appears to value community involvement, actively promoting and supporting local charity events in his area. His professional history as a General Manager for a national art supply distributor also suggests a potential appreciation for the arts and creative industries.

Unique fact: Before founding his data-led agencies, Jason was the General Manager of a wholesale art supplies company, overseeing distribution across Australia.

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Experience
35 Years
Current Role
Founder & Data Lead
Job Level
Leadership
Location
Greater Sydney Area, Australia
Personality Overview

How Jason shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jason cares about

AI in Social Selling
He focuses on using AI to build authority and strengthen relationships, turning connections into a pre-qualified pipeline, a core theme in his professional positioning and posts.
B2B Lead Generation
His agency, in/Thread, is an executive-led social selling agency specifically for B2B businesses, and recommendations highlight his expertise in delivering real outcomes.
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Career

Work history

1-2025
Founder & Data Lead
in/Thread
2016
Independent Digital Marketing Strategist / Analyst
JRW Digital Advisory
4-2022 - 9-2024
General Manager
Scan Pacific International
1-2005 - 3-2015
Founder & Managing Director
Websalad
12-2009 - 2-2015
Director
RiskSense
In the press

Media appearances

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Education
2020
Masters of Applied Statistics
Swinburne University of Technology
2013 - 2015
Predictive Analytics Certificate Program
UC Irvine
2012 - 2013
Web Intelligence Certificate
UC Irvine
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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