Jeff Epstein in

Jeff Epstein

Inquirer · DISC type cd
Founder and CPMM at 16 Volts Fractional Product Marketing
📍 North Vancouver, British Columbia, Canada

Jeff Epstein is a product marketing expert with over 20 years of experience, specializing in go-to-market strategies for B2B SaaS and manufacturing companies. As the founder of 16 Volts, he focuses on messaging, differentiation, and sales enablement. He holds an MBA from Thunderbird School of Global Management and is described as thoughtful, creative, and a wonderful leader.

Jeff draws inspiration and motivation from his personal life, particularly his wife. The name of his company, 16 Volts, is a creative blend of their last names. His studies in Business French and global management suggest a keen interest in international business and communication, reflecting a broad, multicultural perspective in his approach to marketing.

Unique fact: The name "16 Volts" also metaphorically represents the power and energy, like a high-performance racing battery, that he brings to his clients.

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Experience
2 Years
Current Role
Founder and CPMM
Job Level
Leadership
Location
North Vancouver, British Columbia, Canada
Personality Overview

How Jeff shows up

Demanding
ROI Conscious
Upfront

They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople. They care equally about the product and its potential impact.

Priorities

Topics Jeff cares about

Go-to-Market Strategy
His entire professional focus is on helping B2B tech and manufacturing companies nail their go-to-market readiness and execution.
Fractional Marketing
As the founder of a fractional product marketing firm, he advocates for this model as a cost-effective way for startups to access senior-level expertise.
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Career

Work history

1-2023
Founder and CPMM
16 Volts Fractional Product Marketing
5-2025
Fractional Product Marketing Advisor
Comm100
10-2023
Fractional Head of Product Marketing
Tulip
10-2023
Product Marketing (Fractional)
Five Points
4-2023
Marketing Mentor
Foresight Canada
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1993 - 1995
MIM
Thunderbird School of Global Management
9-1988 - 6-1992
Honors BA
University of Waterloo
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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