Jeffrey Evans in

Jeffrey Evans

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Chief Commercial Officer at Reebok at Reebok
📍 Boston, Massachusetts, United States

Jeff Evans is a seasoned retail executive with over 30 years of P&L leadership experience at major companies like Walmart, At Home, and currently as Chief Commercial Officer at Reebok. He specializes in omnichannel merchandising, data-driven strategy, and brand growth. He holds a degree in Finance from Ithaca College.

He values long-standing professional relationships, having started his career at Filenes department store and recently expressed his enjoyment in reconnecting with former colleagues who helped shape his leadership style. He actively engages with industry innovations, attending events like Shoptalk to stay current on retail technology and trends.

Unique fact: While at Walmart, he was named the SVP Business Unit Leader of the Year for the US division in 2013.

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Experience
3 Years
Current Role
Chief Commercial Officer at Reebok
Job Level
Leadership
Location
Boston, Massachusetts, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Jeffrey cares about

Omnichannel Growth
He has extensive experience managing multi-billion dollar omnichannel businesses for Walmart and now oversees wholesale, retail, and e-commerce for Reebok in the US.
Data-Driven Merchandising
His career highlights a consistent focus on using data and analytics to inform merchandising strategy, drive decisions, and create customer-centric experiences.
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Career

Work history

4-2025
Chief Commercial Officer at Reebok
Reebok
1-2025
Board Member
Lifetime Brands
12-2024
Advisory Board Member
Wholescale
6-2023 - 11-2024
President and Chief Merchandising Officer
At Home Group Inc.
10-2022 - 6-2023
Board Member
DXM Inc.
In the press

Media appearances

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Education
1986 - 1990
Finance
Ithaca College
1982 - 1986
Education details unavailable
Tabor Academy
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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