Jennette Carder in

Jennette Carder

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Head of Marketing and Propositions at Stannah
📍 Hemel Hempstead, England, United Kingdom

Jennette is a results-driven marketing leader at Stannah, with experience across Financial Services, Utilities, and Manufacturing. She excels in developing data-grounded strategies and recently led an award-winning campaign celebrated for its empathetic, customer-led storytelling. Colleagues describe her as inspiring, savvy, and customer-centric. Jennette holds a BA Hons in Marketing from Solent University.

Outside of her direct role, Jennette shows a keen interest in brand authenticity and socially conscious advertising. She admires brands that are unapologetically themselves and is moved by campaigns that tackle raw, uncomfortable truths to raise awareness for important social issues like housing insecurity.

She once took a calculated risk showcasing Stannah at a design-led event, a move she was unsure about that ultimately proved highly successful.

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Experience
19 Years
Current Role
Head of Marketing and Propositions
Job Level
Mid-senior
Location
Hemel Hempstead, England, United Kingdom
Personality Overview

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Priorities

Topics Jennette cares about

Empathetic Storytelling
Led an award-winning campaign for Stannah praised for its emotional and human approach, creating marketing that audiences could "feel, " not just watch.
Bold Brand Strategy
Admires brands like Irn-Bru for being unapologetically themselves and takes calculated risks, like positioning Stannah at a design-focused event to reach new audiences.
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Career

Work history

2-2021
Head of Marketing and Propositions
Stannah
10-2017 - 2-2021
Senior Marketing Lead- Energy and Services acquisition strategy
British Gas
7-2014 - 9-2017
Acquisition and Retention marketing manager
British Gas
1-2010 - 6-2014
Assistant Marketing Manager
British Gas
10-2005 - 10-2009
Senior Marketing Executive
HFC Bank (HSBC Group)
In the press

Media appearances

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Education
Marketing with media and design (BA Hons)
Solent University
Marketing with media and design
The Institute of Direct and Digital Marketing (IDM)
Education details unavailable
The Institute of Direct and Digital Marketing (IDM)
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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