Jennifer Mason in

Jennifer Mason

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Chief Operating Officer at Powercases Inc.
📍 Naples, Florida, United States

Jennifer Mason is a business strategist and marketing expert, serving as President of JLM Strategic Marketing. With a degree from the University of Toronto, she is a trailblazer in the Canadian cannabis industry, having founded the New Heights Cannabis Summit. People often call her organized, detail-oriented, and resourceful, with a talent for driving transformational results.

Outside of her professional life, Jennifer is passionate about community well-being and fostering social connection. Her university activities included serving as president of the Alpha Gamma Delta sorority, fencing, and swimming. She maintains an interest in local events, including concerts and industry summits that focus on community engagement.

She created and hosted the first annual New Heights Cannabis Marketing Summit in Toronto, bringing together senior marketers to shape the new industry.

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Experience
28 Years
Current Role
Chief Operating Officer
Job Level
Leadership
Location
Naples, Florida, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Jennifer cares about

Cannabis Marketing
Pioneered Canada's first cannabis marketing summit and founded CannabisMedEd to bridge the industry's medical knowledge gap.
Experiential Marketing
Possesses deep expertise in creating brand activations and high-profile campaigns, having led experiential marketing teams at multiple agencies.
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Career

Work history

1-2024
Chief Operating Officer
Powercases Inc.
5-2022
Managing Director, USA
Proof Experiences
9-2015
Founder & President
JLM Strategic Marketing
1-2013 - 8-2015
VP, Experiential Marketing
FUSE Marketing Group
1-2011 - 12-2012
VP, Sponsorship Sales
Diamond Integrated Marketing
In the press

Media appearances

Trailblazers with Jennifer Mason of JLM Strategic Marketing. Featured in ADCANN
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Education
1989 - 1993
Honours Bachelor of Science
University of Toronto
1990 - 1993
Marketing Diploma
Ryerson Polytechnic University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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